de Raza

About this work

De Raza is a branding project developed for a butcher shop that was planned to open in Spain. The brief required a distinctive and memorable logo that conveyed quality, tradition, and trust while remaining versatile across different applications. The project was completed as a straightforward design commission with a relatively fast turnaround and minimal iteration, focusing on creating a strong visual identity through a custom symbol, typography, and a simple, consistent color palette suitable for both print and signage.